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Let us help you connect with consumers—the right way.

Horizontal Dots Orniment Database Marketing

A powerful marketing database purpose-built for healthcare combined with a team of top-notch provider and payer marketers drives results for our customers.

Powered by the Lucerna Platform, we remove your data silos by integrating member, patient and prospect data domains into a comprehensive consumer database.

Using data science and marketing expertise, we’re able to quickly identify best actions and orchestrate multi-channel engagement while continuously optimizing the consumer journey to maximize results.

  • Targeted audiences
  • Omnichannel campaigns
  • Lead nurturing
  • Campaign dashboards
Database illustration with Closed-based marketing and other terms

Horizontal Dots Orniment Digital Marketing

We use a blend of digital services to understand what the healthcare consumer is “searching” for, and what matters to them, to create a digital front door that allows them to have rich and powerful interactions with your brand.

  • Website and SEO
  • Social Media
  • Content Marketing
  • Paid Advertising

Website and SEO

Content Marketing

Social Media

Paid Advertising

Horizontal Dots Orniment Creative Services

It’s one thing to get in front of the right people at the right time, it’s another to drive them to action.
At Lucerna, we’ve refined the art that makes the science work.

  • Direct Marketing
  • Broad Media
  • Web and Digital
  • Multicultural Marketing

Direct Marketing

Broad Media

Web and Digital

Multicultural Marketing

Go-to-Market Operational
Consulting

When you work with Lucerna, you’ll get more than just talk. We’ll walk the talk and be with you every step of the way, guiding you with hands-on execution.

  • Provider expansion
  • Launching new products
  • Market research
  • Marketing plan development
Expansion Opportunity example on a tablet

Horizontal Dots Orniment Hispanic Marketing

We understand language is not enough. Lucerna’s understand the nuances of this diverse audience and translate this knowledge into powerful messages creating a genuine connection that gets better results.

  • Market Research and Segmentation
  • Creative Strategy
  • Omnichannel Campaigns

Market Research & Segmentation

Creative Strategy

Omnichannel Campaigns